The Most Important Thing to Understand

Steve Jobs quote on city skyline

I have a client that says, “The most important thing to understand” often and It got me to think about what does the internet(Google) think is the most important thing to understand?! I Googled this phrase and this image and quote is the first result. I feel it’s apropos of our CliqRex project.

Everything around you that you call life was made up by people that were no smarter than you.”

-Steve Jobs

We’re just like you, we’re normal people that stumbled upon a great idea and are bringing it to life. I remember in the 90s when Steve Jobs would say something like, “I don’t need all of the computer market share, I’m content with 5%”

I feel similar about getting 1% of a user’s phone time. If CliqRex can get 1% of a user’s phone time to find new media, we are a HUGE SUCCESS!